Who we are and what we do
DARO supports UCD through contact with alumni, students, supporters and those who may become potential supporters of the University. We do this by offering a range of academic, social and networking events. For example, we provide publications of interest, access to University Library resources and employment and skills advice for graduates. We also fundraise to support the University’s strategic objectives
To do this, DARO maintains a database that contains personal data collected by the University and by DARO during UCD’s relationship with students, alumni, donors, supporters, prospective supporters and non-alumni friends of UCD.
We primarily obtain personal information about our past students from the student records system as initially past students personal data is transferred from their student record to the DARO database when they graduate.
A significant proportion of the information we hold on alumni is that which alumni provide to us. For example, they may have given UCD this information by filling in forms on the University’s website, which was then transferred to the alumni database, or by corresponding with UCD or DARO directly or giving a donation by telephone, email or otherwise. We also hold information if our alumni have interacted with any other departments, units, societies, institutes, Student’s Union, schools or colleges within the University framework and we may receive data from these areas.
We may also receive information about students, alumni, donors, supporters, prospective supporters and non-alumni friends of UCD from another party, for example, via an introduction by a friend or acquaintance. For example, a friend or classmate may pass on details to us to invite alumni to a reunion or for us to share updates with alumni that may be of interest to them about UCD. We will always check with the individual before using these details for marketing purposes.
If an alum had a relationship with the Students’ Union or a student society, for example as a member, we may share their contact details with them or them with us to ensure that they and we have the most up to date means of contacting the past student.
We are obliged to keep graduate details up to date, to keep in contact with alumni about their legal entitlement to vote in the elections to Seanad Éireann, and we will make every effort to check the contact details we have for alumni are correct (for example, through surveys, phone calls etc), and, where appropriate, update them.
We may sometimes collect information about alumni or potential supporters of UCD that is published publicly and append it to their record, such as current employer or any awards or accolades they may receive or any news from the press media.
We may also use information from publicly available sources to carry out research to assess an alum’s or potential supporters’ inclination and capacity to support the University by volunteering time or financially. We take this approach to ensure they receive the most appropriate communications and that our fundraising activity is as effective as it can be, and in respect of major and very large donations by individuals or businesses, for due diligence purposes.
More information on these activities is below and you will always have the right to opt out. We value our relationship with you and we use your personal data to ensure we contact you in the most appropriate way, improve our services and to ensure we work efficiently and effectively.